(PCM) Madonna released the music video for “Living For Love” today on Vevo, 24 hours after its groundbreaking premiere on the Snap Channel on Snapchat Discover. The Material Girl was the first superstar artist to premiere a video through the photo sharing app and the first to premiere one on the Snap Channel. The music video instantly became the #1 Trending Topic on Facebook, and Forbes declared: “Even after all these years, Madonna is still finding ways to innovate and present her art to the masses.”
The “Living For Love” music video was directed by J.A.C.K. – Julien Choquart and Camille Hirigoyen. It was edited by Danny B. Tull, styled by B. Akerlund and choreographed by Megan Lawson.
“Living For Love” is the first single from Madonna’s 13th studio album, Rebel Heart, which will be released by Interscope Records on March 10th and is available for preorder on iTunes. Three additional songs will be available with the preorder of the album on iTunes on February 9th (February 10th internationally) and those who preordered the album prior to this date will have those three songs automatically delivered to them. Rebel Heart will be available as a 14 track Standard release (digital and physical), a 19 track Deluxe version (digital and physical), a 25 track two-disc Super Deluxe version (physical only) and on vinyl. “Living For Love” will go to radio on February 12th.
This Sunday, February 8th, Madonna will perform on the 57th Annual Grammy Awards at the Staples Center in Los Angeles, CA and televised live CBS at 8PM EST/PST. On Wednesday, February 25th, Madonna will perform on 2015’s BRITS Awards at London’s O2 Arena and televised live on ITV.